“Guests can enjoy quality cheeses, fresh breads, local olive oil and several wines representing some of the finest wine regions from Israel and around the world…” Yonatan Sternberg has praise for a Jerusalem wine store which will fill your shelves with bottles and your mind with knowledge of wine.
In 1955 the first wine grape vineyards were planted on the hills surrounding Kibbutz Hulda. Thirteen years later Yariv Lavie was born, the son of a local vintner. From his early childhood, Yariv recalls growing up surrounded by the scents of the earth and vines.
Over the years he gradually joined his father, worked in the vineyards and was exposed to the close relationships with the various wineries which purchased their grapes.In 1997, Yariv began producing wine at a small winery which he founded and while working there he mastered the art of winemaking.After gaining some experience in the field, Yariv went on and worked as a wine maker in several Israeli wineries and traveled abroad in order to broaden his studies.
During these years he was also exposed to the world of wine marketing and fell in love with the relationships established between the marketing and sales people and the wine lovers. This led to Yariv’s decision to open a wine store where he can personally meet with the customers face to face, sharing his passion of wine with them and introducing them to the hidden paths of the world of wine.
When speaking to Yariv about the various wine regions in Israel and the differences between their terroirs he indicated that: In his opinion, “the wine represents the terroir where it is produced; the terroir surrounding Jerusalem is ideal for growing wine grapes, hence I decided to promote the Judean Hills as Israel’s prime winemaking region,”.
Every Friday Yariv invites local wineries to his shop the Wine Hall in order to display and introduce their wines to his customers.
In addition to this on Thursday evenings the Wine Hall hosts wine tasting events where guests can enjoy quality cheeses, fresh breads, local olive oil and several wines representing some of the finest wine regions from Israel and around the world.
Address:4 Shlomtzion HamalkaJerusalemTel: 02.622.2020
Tip of the week: Wine ShoppingWhen shopping for wine it is always convenient to have a person which can provide some information and answer questions about the various wines. Personally I enjoy trying new wines, but at the end of the day your taste is the one that counts no matter how fancy or how highly the wine is recommended.